Introduction

Introduction of the speakers and agenda of the course.

How to Create Better Catalog Ads

Significance of Product Data and Feed Management Tool.

How to Optimize Your Product Feed

An elaboration on the feed management tool setup and its attributes.

Best Practices to Create Converting Feeds

Detailed explanation on Full Funnel along with examples to enhance your product feed ads performance.

Google & Meta Examples of Good vs Bad Catalog Ads

Illustrating the difference between good and bad catalog ads based on placement, planning, budget, etc.